Shelter and Shield is an entrepreneurial consulting firm that helps churches build responsible child abuse prevention infrastructure via trainings, educational resources, certifications, and policies. The company needed a brand demonstrating a professional and safe look. The scope of this project included logo design and some coloring book illustrations for children’s educational materials. The focal point of the brand is the logo, representing a number of motifs: the shield shape with inlaid lines indicating a brick pattern represent the shelter and shield elements, and the seven bricks that make the shield represent the seven tenets of the company’s core philosophy.
Credits: Investment from Curt Hale, mockups by mego-studio/Freepik